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SIC 70210 & 73110 · Public relations and communications activities; advertising agencies

Public relations and advertising

Press and media relations, messaging, campaign planning, copy and creative, disclosure and labelling, and crisis communications.

Dealing with press and media on your behalf, honestly and on the record. (SIC 70210)

Working out what is actually being said, and what can be evidenced when it is.

Campaigns planned around a stated outcome rather than an output count.

Advertising copy and creative written to the Advertising Codes as a starting point.

Paid partnerships and advertising clearly identified, so audiences are not misled.

What to say when something has gone wrong, and what not to say.

Want a claim we have said we cannot evidence?

Then we will say no, and explain why. It is cheaper than an upheld complaint and a withdrawn campaign.